PROJECT details
Project Type: Tradeshow Tabletop Flyer
Company: AME International
Date: 01/2026
Role: Graphic Designer
Project Duration: 2–3 Days (Design Time)
Intended Use: Tabletop double-sided flyer to advertise products at the trade show booth.


PROJECT OVERVIEW
For this company's booth at the Off-The-Road Tire Conference we created several marketing materials for every year in attendance. This was a double-sided flyer designed to sit on the table at the company's booth in an acrylic stand. One side was designed to advertise some of the new featured tools on display at the event, leading to the landing page that hosted more detailed flyers on each of the tools. The other side was designed to call out a business card drop activity where attendees were encouraged to leave a business card in the box provided at the table for a chance to win one of the company's newly designed products.
This was a major opportunity to pull some leads from the show with minimal effort.

The overall design of both flyers fell perfectly in line with the company's new branding theme, and evoked the off-road rugged style with a bit of professionalism. With use of very strong contrast to help bring in attention from attendees passing by, while the dark background makes the red logo pop. 
The leading lines of the tire tracks and the arrows really helped to guide the viewer's eyes, and the text was laid out perfectly to have just enough information someone can stop to read for a moment
or get the most important details at a glance. 
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